Abbeyfield’s exhibition stand at The Retirement Show in London’s Olympia on 16th & 17th July proved a great success, attracting hundreds of visitors.
The energy and enthusiasm of our staff was infectious and people came to our stand to find out more about our supported sheltered housing, residential care, our volunteers and our exciting new lifestyle developments.
There are a number of new developments in the pipeline, the first of which is in Girton, Cambridge which will compliment modern lifestyles without the need for compromise. The on-stand informal sessions illustrated the Abbeyfield aims of delivering enrichment and enjoyment and maximising the potential of living later life.
We ran some lively and intriguing sessions on the psychology of colour and how to make an impact. The ‘What colour is your life?’ seminars were run by TV and Media Psychologist Honey Langcaster-James and stylist Vanessa Berkley-Smith. Over the two day event they showcased the psychology behind colour and its impact on image. In an entertaining and informal manner they revealed both the science and art to colour and age-appropriate style and explored the ways in which these elements can be maximised to send the right message to people you want to influence.
Over 225 people attended the 'What Colour Is Your Life?' seminar and in fact, the show organisers told us that we had the best attendance at seminars that they have ever had!
We also ran a competion to win a free one-to-one styling consultation with Vanessa Berkley-Smith worth £350. This involves a consultation followed by a couple of hours shopping to suit your budget and needs for upcoming season.
Our 'Guess the weight of the Cake' competition generated a fantastic response with 185 people coming to the stand to guess the weight (it was a fabulous cake!). The lucky winner was Juliette Nelson from Canterbury who correctly guessed the cake weight to be 6lb 7oz or 2.9kg. Juliette wins a complimentary weekend for two in a top London hotel! (There were a couple of correct guesses, however Juliette was the winner of the draw).
For more information please contact us on 01727 857536 or email us as retirementshow@abbeyfield.com